Ford injects $4.8 billion into its German business to revive the European market.
Ford will inject up to 4.4 billion euros (approximately 4.76 billion dollars) into its struggling German operations to revive its European business.
U.S. automaker Ford (F.US) announced on Monday that it will invest up to 4.4 billion euros (about 4.76 billion U.S. dollars) in its struggling German operations to revitalizing its European business.
Ford stated that its German subsidiary, Ford-Werke, will continue to advance its strategic transformation plan with a focus on reducing costs and enhancing competitiveness.
Ford Vice Chairman John Lawler said, "Through the capital restructuring of our German operations, we are supporting the transformation of our European business and enhancing our competitiveness through a brand new product lineup."
"In order to establish a sustainable business in Europe, we also need to continue simplifying our governance structure, reducing costs, and improving efficiency."
The new funding commitment includes a capital injection to address Ford-Werke's excessive borrowing issues and funding for a multi-year business plan.
Lawler also called on European policymakers to set a clear agenda to promote the development of electric vehicles and align emission targets with consumer demands.
Due to fierce competition from China weakening demand, the European automotive industry has been forced to close factories. The industry is also preparing for tariffs from the United States.
Ford is cutting thousands of jobs in Europe, many of them in Germany. German auto giant Volkswagen (VWAGY.US) has also been struggling.
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