HK Stock Market Move | ANTA SPORTS(02020) surged over 4% intraday, acquiring a standalone property on Nanjing Road, Shanghai for 2.99 billion yuan, frequently positioning itself in heavy asset investments in recent years.

ANTA SPORTS (02020) rose more than 4% during trading hours, with a gain of 4.62% reported at HK$87.25 at the time of writing, with a transaction amount of HK$7.45 billion. In terms of news, according to GPLP reports, recently, ANTA SPORTS acquired the core area of "Sunshine Department Store" on Nanjing Road Pedestrian Street in Shanghai for 2.99 billion yuan. It is reported that the standalone property with a building area of 7252.43 square meters has a floor price of about 41,000 yuan/square meter, with an annual rental income of over 30 million yuan and a rental yield of over 10%, considered a "cost-effective deal" in the industry. After the transaction is completed, ANTA will convert the rental costs originally paid by its brands into increased value of owned assets, while locking in the daily flow of nearly 2 million people on Nanjing Road, providing a core flow entrance for brand exposure and high-end strategic development. It is worth noting that ANTA has been actively investing in heavy assets in recent years. In December 2024, it acquired a 100,000 square meter plot of land in Xiamen for 980 million yuan, planning to invest 4 billion yuan to build a new operation center; it also plans to open 1,000 Olympic-themed stores in the next 5 years, with each store covering an area of over 500 square meters. These series of actions indicate that ANTA is strengthening its brand barriers and reducing long-term operating costs through controlling core commercial properties and establishing its own distribution channels.