HK Stock Market Move | KUAISHOU-W(01024) rose more than 4% in the morning session, with the company's 2025 Spring Festival activities coming to a close. Local life GMV increased by nearly 1.2 times year-on-year.
13/02/2025
GMT Eight
KUAISHOU-W (01024) rose more than 4% in the morning session, rising 4.49% to HK$48.85 as of press time, with a turnover of HK$9.95 billion.
On the news front, on February 11, Kuaishou's 2025 Spring Festival activities came to a close, and the platform's data showed that the diverse Spring Festival themed activities and social interaction gameplay drove the DAU scale to a historical high. During this period, the platform upgraded the "Shake Fortune Tree" red envelope gameplay, and user participation enthusiasm surged, shaking a total of 5.7 billion red envelopes; local offline consumption saw a peak, with Kuaishou's local life "Spring Festival group buying festival" GMV increasing by 117% year-on-year, and the average daily payment users in new tier cities increasing by 234% month-on-month.
It is understood that the domestic consumption market saw a peak of comprehensive recovery during the 2025 Spring Festival. Data from the Ministry of Culture and Tourism shows that during the 8-day Spring Festival holiday, there were 5.01 billion domestic trips nationwide, a year-on-year increase of 5.9%; domestic travel expenditures totaled 6770.02 billion yuan, a year-on-year increase of 7%.