HK Stock Market Move | HWORLD-S(01179) rose nearly 7%, with the number of individual visitors at its hotels during the Spring Festival holiday increasing by 18.6% year-on-year.

HWORLD-S(01179) rose nearly 7%, rising 6.9% as of press time, to HK$25.55, with a turnover of HK$136.983 million. On the news front, during the Spring Festival holiday in 2025 (January 28 to February 4), the hotels under Huazhu Group received a total of 8.3258 million guests, a year-on-year increase of 18.6%, with a 68.19% year-on-year increase in foreign guests. Data shows that during the 2025 Spring Festival period, 74 cities nationwide had occupancy rates at Huazhu Group's hotels exceeding 90%. Shanxi indicated that the demand for accommodation in the lower-tier market is growing driven by reverse tourism in county-level cities, and there is still significant room for improvement and optimization in the overall chain rate and product structure of the hotel industry. Ping An International previously pointed out in a research report that faced with the industry's high base number and the impact of closing inefficient stores in the domestic business, Huazhu Group's overall and domestic business revenue in the third quarter increased by 2.4% and 1% year-on-year, respectively, achieving the revenue growth rate set by management. Management provided guidance for 4Q24 revenue, with overall and domestic business revenue expected to increase by 1%-5% year-on-year, implying a full-year revenue growth rate in the range of 7.4%-8.5%. The bank believes that the company has a high certainty of achieving the 4Q24 revenue guidance.