HK Stock Market Move | At the close of trading today, Keep (03650) rose more than 5%, as the company continues to repurchase shares. Keep's medals are hot and gaining attention.

KEEP (03650) rose more than 5% at the close, rising 4.25% to 4.91 Hong Kong dollars with a turnover of 18.8497 million Hong Kong dollars. On the news front, KEEP announced that on January 20th, the company spent approximately 238,000 Hong Kong dollars to repurchase 50,000 shares. Data shows that the company has spent nearly 5.5 million Hong Kong dollars on share buybacks this month. It is worth noting that the company has been continuously repurchasing shares since April 24, 2020. The total number of shares repurchased during this period has reached 12.6385 million shares. Haitong pointed out that the general young consumer group will continue to promote the mature development of the grain economy from IP content production and operation, multi-category development, and the successful output of culture, and establish a new consumption force. Keep's launch of online events and physical rewards, "Keep Medals," has also become popular due to its rich themes, high attractiveness, and precise emotional expression. It is reported that the Keep Medals business unit is currently named "Keep Goods Business Department" within the company's organizational structure.