Crossing the time and space feast, BYD Company Limited (01211) 2025 inaugural Dynasty Ceremony has successfully concluded.
18/01/2025
GMT Eight
On January 17th, the first Dynasty Summit of the Chinese prosperous era in 2025 was successfully held at the headquarters of BYD Company Limited. The summit brought together dynasty car owners, media celebrities, various platform KOLs and influencers from all over the country, and held a dynasty feast that transcended time and space.
The Chinese Prosperous Era
The Chinese nation's spirit of continuous self-improvement is the foundation of our civilization! From the inheritance of over five thousand years of Chinese civilization, the word "China" has long been engraved in the hearts of every Chinese person! From the creation of the world by Pangu to the establishment of the new China, from Chang'e flying to the moon to China's space exploration, from Kuafu chasing the sun to the rise of a great nation, generations of Chinese sons and daughters, on this fertile land, in the long years, with indomitable will and firm belief, have written a history of struggle that has been passed down through the ages, shining like bright stars in the ancient civilization of the Orient, illuminating the long river of human history, carrying on the eternal dream and glory of the Chinese nation!
Accumulating and Advancing
Driven by new energy, the passenger car market returned to a peak of 23 million in 2024, and the penetration rate of new energy vehicles exceeded 50% from July, remaining above 50% for five consecutive months, making new energy vehicles a true market mainstream. China's domestic brands also achieved a historic market share of over 60%. As a leader in new energy, BYD Company Limited's automobile sales totaled 4.27 million units in 2024, securing the championship in domestic enterprises, brands, and the global new energy market. As a stalwart force supporting BYD Company Limited's sales, the Dynasty Network has successfully exceeded 7 million units in cumulative sales. From 610,000 units sold in 2021 to 1.13 million units in 2022, breaking the one million mark within a year. Riding the wave, constantly surpassing! In 2024, the Dynasty sold 2.09 million units, breaking the two million mark at once! Leading all brands in sales with a single network, becoming the fastest sales network to break through the 100 to 200 million mark in automotive industry history, achieving new heights in technology and running with the acceleration of China!
Prosperous Dynasty
BYD Company Limited's Dynasty now has six major vehicle IP models - Han, Tang, Qin, Song, Yuan, which have become representative mainstream products in various segments, with the new IP "Xia" MPV of the same name just launched on January 8, leading the new trend of intelligent flagship MPVs in the 300,000-class.
The Dynasty is positioned as mainstream, quality, and representing the new era of China. Its products are designed for mainstream users in the mainstream market, meeting the travel needs of the widest range of users. Using smart technology to create excellent product power and bring quality products and quality life to users.
The Dynasty continues to promote Chinese culture, constantly innovating and combining its innate national characteristics with technology. Starting with the naming of models, it has changed the traditional "letter + number" mode, pioneering the use of dynastic names for its models. The car logo and indicators inside the car adhere to Chinese labeling. In terms of exterior design, it has created a unique aesthetic design language, with taillights using Chinese knot designs, combining Eastern aesthetics with modern technological beauty. In terms of car colors, it is inspired by Chinese landscapes, introducing well-received colors like Sky Gray and Glacier Blue, as well as colors inspired by Chinese poetry like Everlasting Gray and Golden Orange. Drawing inspiration from famous Chinese porcelain, it has created Silver Glaze White and Ice Amber Green, all highlighting the characteristics of the new era of China in terms of color and texture. In terms of interior design, it has drawn wisdom and guidance from Chinese architectural aesthetics and Eastern life philosophy, incorporating many elements of traditional Chinese architecture.
Flowing Chinese Garments
As the dragon dances across the Nine Provinces, we admire the Chinese garments. BYD Company Limited's Dynasty collaborated with six inheritors of intangible cultural heritage to create six sets of high-end national fashion garments, blending traditional craftsmanship, national elements, and modern design, presenting a cultural feast that blends ancient and modern Eastern aesthetics. This series of costumes cleverly merges intangible heritage skills, national elements, and modern design, not only showcasing fashion but also paying homage to and inheriting traditional Chinese craftsmanship.
Two-Way Journey
Currently, the number of users on BYD Company Limited's Dynasty network has reached 7 million. On January 17th, the Dynasty held the "Chinese Prosperous Dynasty - Han L Tang L Design Release Conference and the First Dynasty Summit of 2025".
On the afternoon of the summit, the brand new flagship models, Han L and Tang L, were launched, and the Dragon Face aesthetic officially upgraded to "LoongFace," integrating deeper reflections and explorations of Chinese culture.
Heartfelt Service - My Dynasty Friends
At this Dynasty summit, the General Manager of Sales of BYD Company Limited's Automotive Dynasty Network, Lu Tian, officially launched the Dynasty Network's heartfelt service brand! With sincerity, reaching the heart, the Dynasty will always prioritize customer needs and satisfaction, responding to every customer's needs with genuine and professional service, striving to become loyal and reliable friends to customers and their families.
In addition, this summit also officially announced the establishment of the official fan club of the Dynasty Network - "My Dynasty Friends". As a comprehensive and multi-level communication platform, owners on this platform can be experience users, content sharers, and happiness providers.
The Dynasty Summit is a grand celebration of culture and innovation. In the future, the Dynasty will continue to uphold cultural confidence, strive to combine more traditional cultural elements with modern technology and fashion trends, and witness growth and deep communication with users.
In the future, the Dynasty Network will continue to give back to users with disruptive technology, excellent products, and heartfelt service.