HK Stock Market Move | CHICMAX (02145) rises more than 3% and deepens strategic cooperation with MARKETINGFORCE, exploring innovative development paths with the support of AI Agent.

CHICMAX (02145) surged more than 3%, reaching 3.45% by the time of publication, at 35.95 Hong Kong dollars, with a turnover of 25.1626 million Hong Kong dollars. On the news front, on January 6th, according to market reports, MARKETINGFORCE and CHICMAX held a strategic signing ceremony for the year 2025, focusing on the beauty industry and conducting comprehensive and in-depth cooperation in the fields of digital transformation and multi-brand construction. With the strong new quality marketing force of AI Agent, it will help CHICMAX achieve intelligent upgrading of full-chain operation services and digital transformation in the C-end market, exploring innovative development paths for domestic cosmetics. It is reported that in this cooperation, MARKETINGFORCE's content marketing Agent will empower enterprises to achieve full-process automation from market research to brand activities. According to the product characteristics and positioning of Shangmei, MARKETINGFORCE can help marketing personnel efficiently produce marketing materials that are both personalized, creative, and perfectly aligned with the brand image, based on diverse marketing goals, audience characteristics, and unique brand positioning, guiding subsequent outreach and placements.