The subsidy that "cannot afford to be spent" and the "high interest high return" model have been stopped, ushering in a deep adjustment in automotive finance.
Recently, regulatory authorities have put a stop to the "high interest, high return" business of car finance in many places. This marketing model, which was once seen as a "win-win" situation by banks and dealers, has gradually evolved into an industry malpractice that harms consumer rights and disrupts market order in actual operation. Industry experts analyze that this marketing model driven by high commissions not only disrupts market order, but also transfers costs to consumers. With the regulatory authorities cracking down, the automotive finance market is undergoing a significant adjustment. In the future, the automotive finance market will return to its essence of serving customers, achieving healthy development through technological empowerment and differentiated competition.
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