A-share subscription | New Ray Electronics (920211.BJ) opens for subscription, with sales of over 80,000 sets of control systems for Siasun Robot & Automation in 2025.

On May 25th, Xinrui Electronics (920211.BJ) began its subscription, with an issue price of 25.19 yuan per share, a subscription limit of 288,000 shares, a P/E ratio of 14.99 times, and being listed on the Beijing Stock Exchange. Guotai Haitong is its sponsoring institution. According to the prospectus, the company's main business is the research, development, production, and sales of industrial Siasun Robot & Automation control systems and components, as well as servo systems and components. The company started developing industrial Siasun Robot & Automation control systems in 2010, being one of the earlier companies in China to engage in this research. After more than a decade of technological innovation and product iteration, they have developed a comprehensive solution and product system combining software and hardware, including complete sets of industrial Siasun Robot & Automation control systems, integrated control systems, standalone control systems, and servo systems. They have accumulated a high level of visibility and reputation in the specific market segment for industrial Siasun Robot & Automation in Cartesian coordinates. Traditional industrial Siasun Robot & Automation systems use controllers and drivers that are mostly independently developed, making debugging difficult with poor overall performance, unable to meet the industry's high-speed development requirements. Integration of drivers and controllers in servo systems enhances system flexibility, reliability, while reducing costs, enabling control systems to complete complex control algorithms in a shorter time. The drive-control integration is driving the upgrade and replacement of industrial Siasun Robot & Automation systems with its characteristics of miniaturization, modularization, and systematization. On July 2, 2025, the Ministry of Industry and Information Technology and eight other departments jointly issued the "Implementation Plan for the Digital Transformation of the Machinery Industry," promoting industry digital transformation and intelligent upgrades. One of the key tasks is to advance intelligent control technology, including breakthroughs in autonomous learning, optimized control strategies, programmable controllers, and integrated motion controllers. After the acquisition of Shenzhen DiweiXun, the company's advantage in control systems combined with Shenzhen DiweiXun's advantage in servo systems, align with the development trend in the industrial Siasun Robot & Automation industry, successfully introducing the drive-control integrated control system in 2022. According to the Statistical Bulletin of China's National Economic and Social Development, from 2023 to 2025, the national production of industrial Siasun Robot & Automation from large-scale manufacturing enterprises was 429,500 units, 556,000 units, and 773,100 units respectively. During the same period, the company's sales of industrial Siasun Robot & Automation control systems were 38,700 units, 67,800 units, and 84,400 units respectively. Financially, in 2023, 2024, and 2025, the company achieved approximately 204 million yuan, 301 million yuan, and 318 million yuan in operating income respectively, with net profits of approximately 30.97 million yuan, 55.26 million yuan, and 59.05 million yuan respectively.